How Do You Promote A Youtube Video – New kids on the block like TikTok are now having a big impact on social media, but one video sharing platform still dominates them. This is Youtube. It is the second most visited website on the Internet with over 2.1 billion users worldwide. Learning how to promote your channel is essential if you want to make the most of the platform’s potential.
Here are some tricks that I often use to optimize my YouTube content so that new people find my channel. All of these tips are simple, effective and 100% free.
How Do You Promote A Youtube Video
Bonus: Download a free 30-day YouTube plan extension with a quick, challenging daily workbook to help you start growing your YouTube channel and track your success. After one month, you will see real results.
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A great YouTube channel starts with great SEO. Good SEO starts with understanding what your customers are looking for.
People aren’t just looking for videos on YouTube. They also use Google. And Google favors video over other content in many searches.
There are no set rules to help you rank high on YouTube videos for your keywords. But a little reverse engineering can go a long way.
For example, “Photoshop Tutorial” will display video results first, while “Photoshop Tips” will take Google users to a web page first.
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YouTube’s autocomplete feature is another great way to find popular keywords. Start by searching for a specific topic or topic and see what YouTube has to offer.
The title is the first thing users see when they search for content. And if it’s not sharp, it could be the last.
Thumbnails are more important than titles. This is because our brain prioritizes visual perception. According to MIT research, processing takes less than 13 milliseconds.
YouTube automatically generates thumbnails for each video, but they can be blurry or out of focus. Create eye-catching custom thumbnails for every video you post to get more views.
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Which of the two sketches do you prefer? The first image has text that clearly defines the content of the video. Even more breathtaking and clickable!
Many YouTubers skip the profile section and go straight to content creation. However, an attractive profile is one of the easiest ways to promote your YouTube channel and boost your SEO.
We have a complete guide to writing effective YouTube descriptions, with tips and free customizable templates for each video description and channel.
You can also enter keywords in the video itself. But like text, people quickly lose interest. For best results, use a few keywords in your short introduction.
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These rules also apply to features such as tags and categories. Place tags only in the “tags section” of the upload, not in the video description. Add a category or two to help YouTube understand who to recommend your video to.
Great content is the best way to engage your viewers and the most effective way to increase your YouTube search rankings. Because YouTube’s rating system prioritizes the viewer experience.
The video “How to use Hootsuite in 13 minutes” is one of the most popular. The step-by-step breakdown helped visitors learn new tools. When you provide real value, you get real engagement.
Poor video quality can ruin even the best content. So make sure your content looks professional before posting. Use the right camera, do a sound check before recording, and learn basic editing skills.
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Of course, not everyone is a born filmmaker. If you’re feeling a little rusty, check out our social video best practices.
True engagement doesn’t end with content creation. The most successful YouTubers are constantly monitoring and interacting with their fans.
Respond to your viewers’ comments (including negative ones) and “heart” comments that you like. Post a response video. Use analytics to identify your best fans and show them more love.
Music artist Madeline Bailey writes a song for her video with hateful comments. He made this video in response to his “most hated person”. They got a lot of attention. One of them auditioned for America’s Got Talent.
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Audience Q&A is one of the most effective ways to build a community on YouTube. Ask your subscribers to submit questions in comments, emails, or tweets. Then make a video to solve the problem.
Showing your fans that they matter can increase watch time, views, and engagement. Q&A can also be a lifesaver when you’re short on new content ideas.
Noticing that many viewers call her the “internet sister,” this Youtuber created a Q&A with her best sister advice, including dating tips, making new friends, and how to stop comparing yourself to others.
Contests are another great way to engage your audience. Collect viewership data, encourage likes or comments, and gain subscribers with a single video.
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We have a whole blog post on how to get the most out of YouTube contests. However, some quick takeaways include:
Blendtec’s “Will it Blend?” video. They were among the first participants of the YouTube contest. They have been using giveaways to grow their audience for over 10 years.
Subscribe to channels that target an audience similar to yours. View, like and share their content. Leave a thoughtful comment or mention it in your own video.
Not only does this give you a better idea of what your competitors are up to, but it also helps you reach new viewers.
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Learn how to use Hootsuite to schedule YouTube videos and engage with our community in a simple, user-friendly dashboard.
Partnering with an influencer is another way to expand your reach. YouTube personalities can help you fit into an existing, highly engaged community. It also helps you generate new content when you run out of ideas.
Identify influential people whose values align with your brand. Does it make sense to work with them? Does it add value to the audience?
For example, the collaboration between Jackie Aina and Anastasia Beverly Hills is important for makeup artists who are partners with makeup brands.
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Don’t post anything you don’t want your brother to see. Otherwise, the video will be flagged and removed from YouTube’s featured feature. According to a study by Statista, tens of millions of YouTube videos were deleted in 2021 due to automated reporting alone. If in doubt, check the company’s bylaws first.
Be consistent. Post videos on a regular schedule to keep viewers coming to your channel.
For best results, choose a catchy, keyword-friendly series name. Create custom thumbnails that give each video in the series a similar look and feel.
Playlists are a great way for people to watch more content at once. Because this collection is a bit addictive. When one video ends, the next begins.
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Playlists can also help you explore. Videos in playlists are more likely to appear in YouTube’s featured videos column. Also, the playlist title is a great place to add keywords.
YouTube is one of the most popular live streaming platforms on the internet, especially during the COVID-19 pandemic, when in-person events have been canceled. Create content that engages and engages your audience.
Webinars, Q&As, and events work well in real time. Watching YouTube Live is another great way to get inspired.
You can encourage your viewers to like or share your video. You might want to click on your website. Whatever the “ask,” the best CTAs are always clear, powerful, and urgent.
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YouTube has extended call-to-action to in-video ads. However, there are also many free ways to add CTAs to your videos.
I used this last screen in my video “The Real Way to Get Free YouTube Subscribers” to increase my subscriptions.
Reach audiences outside of YouTube and build a community around your channel. Find out how to integrate your videos into blogs, email newsletters and other social media accounts.
There are many creative ways to cross-promote your YouTube channel without posting the same message twice. However, here are some simple ideas to get you started.
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Different social strategies work well on different platforms. Tools like Hootsuite can help streamline this process, especially if you use many social media accounts.
See the recommended video specifications for each social platform. It then optimizes the video accordingly. Again, make sure the overall look and feel of the brand is consistent throughout. And you must use a different caption every time you post.
Do you have a blog on your site? Embed the video in your post with searchable transcription. This will increase both video and page views.
With the help of the blog, you can generate new content ideas for your channel. Use Google Analytics to find the posts with the highest traffic. Is there any way you can make a video on this topic?
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Paste the final result into the post itself. This will add value to your blog and encourage your readers to check out your YouTube channel.
Email may be old-fashioned, but it’s still effective. In 2020, the global email marketing market was estimated at $7.5 billion.
Create an email list of YouTube subscribers. Let us know when we publish new content. An easy way to increase your video views early. It takes a turn
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