How To Change Payment Method Facebook Ads

How To Change Payment Method Facebook Ads – Facebook Marketing Manager is a free public service to manage, monitor, analyze and optimize advertising campaigns on the social networks Facebook and Instagram. This tool is perfect for small businesses and other businesses working on a single marketing project, if you have more than one project you should use the Marketing Manager.

Next, we’ll look at how to use Facebook Ads Manager to start your ad campaign from scratch. Our guide is for newbies and includes the following steps:

How To Change Payment Method Facebook Ads

Treatment. You don’t need to register an ad account to work with Ads Manager, as it is automatically generated when you create a business page. If you don’t have a business page, you can create one now by How to create a Facebook business page? To lead. It only takes two minutes. Step 1. Account settings and submit ad account settings. Before you start working with Ads Manager, you should go to your ad account and change some parameters if necessary. For quick access, use this link (only available if you have a business page).

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Make sure the time zone, currency, address and other company information is correct. Note that changing your time zone or currency will automatically create a new ad account. The old account will be closed, but it will still be visible if you click on the ID at the top of the screen, and all the ads it created will no longer be displayed.

Select and set up payment methods. Advertising on Facebook costs money, which will be deducted from the site’s savings. To complete this, go to “Payment Settings” and click on the “Add Payment Method” icon.

A window will open where you can select a payment method available in your area. The country is determined automatically, but can be changed at the top of the window. Deposit at least $5 in your account, enough to understand what it is and start your first advertising campaign.

Sign in to Ads Manager. To sign up for an Ad Manager account, use this link or go to your business page, click “Create” and then “Ad.” The first time you sign in, you will be asked to agree to the terms of service and turn off the ad blocking application.

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At first, the design of the service can be difficult and incomprehensible, but it will quickly pass if you read our article to the end and start your first marketing campaign. It is like getting to know the first mobile phone: at first it is not clear who is responsible and where to put your finger, but now we are all experts.

Great navigation. To open it, click on Ads Manager in the upper left corner of the screen. A list of links will be opened, with the help of which it will be possible to go to the settings of the advertising manager and other Facebook products.

Your account information. Here you will see a summary of the ad campaigns that are currently running and those that have expired. You can also create new campaigns from this menu. If you have several, you can choose which one to view.

Delivery unit. It shows the status of your campaign, bundle or individual ad, based on the navigation page you selected.

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The “Create” button. Start the process of creating an ad on Facebook, which can happen in one of two modes: “Quick Create” for advanced users and “Guided Create” for beginners.

Since our article on how to use Facebook Ads Manager, that is, it is made for beginners, we will follow the management mode. If you choose another option after clicking the “Create” icon, you can go to the folder using the “Link to create folder” button.

In the first step of creating a campaign using Lead Creation, you will be asked to select a target. For example, if you open an online store, you can choose Traffic or Conversion or “Catalog Sales” to sell each item. We will choose Traffic.

At the bottom of the screen, you can enter your campaign name (for example ‘Online Store 1’) and your daily budget along with your marketing strategy when you turn on ‘Add Campaign Budget’. It is still possible to enable A/B testing (this situation requires a separate discussion). Then click on “Set up ad account”.

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Now you need to check if the system correctly specifies the country, currency and time zone. If necessary, change the parameters and click “Continue”.

We give the ad group a name and choose where to send the traffic: website, app, messenger like WhatsApp. In the example we selected a page. If you want, you can activate the “Offer” function to give users an offer in the form of a discount, promotion or bonus.

Next, you need to decide on the target audience. Select specifically the region or regions in which residents will see your ad, their gender, age and language. As a region, you can select a country, city, or place within 50 miles.

In detailed targeting, you can define the social and demographic parameters that your target audience should match. For example, interest, status, personality, parents and more. Just type the keyword in the line and select the appropriate option(s).

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Engagement allows you to highlight people who have already interacted with your site, event or program. For example, this can be used to target people who already like your business page.

In the “Places” block you can choose which platforms and where your ad will appear. Search through all the options and choose the ones that work for your audience. The sooner you determine the display area, the cheaper and more effective the campaign will be.

Also shows the start and end dates of the sessions. Make sure everything is correct and click Continue.

In the new window you will be asked to enter a title for your ad, for example “Search Company | 20% discount in December.

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Below, the system will ask you to indicate how your company will be presented in the announcement. You must select your business Facebook page or Instagram account.

You will then be asked to select an ad format: carousel, single video or image, photo or video. Online stores usually choose a carousel to display multiple products, or a single image or video to promote a website or a single product. Since we are only familiar with the Facebook ad manager, we make the choice for the easiest option: a single image or a video.

The Live Experience tool allows you to display full-screen features on mobile devices. This is usually a full-screen video view or content display with minimal interactive features. This tool will only work for mobile users.

A context window will open where you can add a product image using several methods: Facebook business page, Instagram image, download from photo gallery or device memory. After adding the desired image, just double click it in the gallery.

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The image must be large and of good quality (best – 1080 x 1080 pixels) and square shape (1:1 crop). File type: .jpg or .png. If needed, images can be cropped manually in Facebook Ads Manager or by using templates in the “Choose Custom Position” feature.

Next, a summary of the advertisement must be printed. These are usually features or benefits and calls to action.

Since we are collecting traffic for our online store website, we need to add a link to it as well.

Your ad preview will appear on the right side of the block – as users will see it. If everything is OK, click “Continue”.

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That’s it! Your ad is published and now everything depends on Facebook’s algorithms and the effectiveness of your ad. Then you should wait a while until you have enough information to decide whether to keep running ads, increase your ad costs (more on that below), or move on.

To see how your ads are doing, click “Ad Manager” in the upper left corner, then go to “Ad Reports.”

It may take some time to find the best Facebook ad, which will allow you to find the most effective ad, optimize your targeting and settings in Ads Manager. For beginners, this can cause problems with the budget for the advertising campaign.

Those familiar with advertising on Facebook quickly solve this problem based on the main purpose of advertising.

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Let’s say you want to sell 10 items for 1000 each and earn $10,000. In this case, you need to take 10 targeted actions (buying a product), and if the minimum conversion rate is 1%, this indicates that you need 1000 views, because:

If the intended action is not to buy a product, but to, say, go to the product map page on your website, then this is where you should be.

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